The resale category skyrocketed during the pandemic, helping Poshmark ride its way to a January IPO. Now public, the social reselling platform that connects users to others’ closets is expanding outside of its own app’s walls and hearing more from brands who are interested in its data and technology.
Co-founder Tracy Sun joins Replica Handbag Store Business’s The Future of Fashion: The Innovators podcast to discuss an upcoming partnership with Snapchat that will broaden the company’s reach, its outlook on sustainability and the potential of working with brands directly.
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