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News & in-depth coverage of fashion technology, including generative AI, startups, social platforms and more.

Instagram wants creators to normalise NFTs
Web3

Instagram wants creators to normalise NFTs

By Madeleine Schulz
Nike unveils ‘Dot Swoosh’ platform to house Web3 projects
Web3

Nike unveils ‘Dot Swoosh’ platform to house Web3 projects

By Maghan McDowell
Arianee and POAP team up to bring digital proof of attendance to the masses
Technology

Arianee and POAP team up to bring digital proof of attendance to the masses

By Laure Guilbault
In the world of Web3 fashion, who defines taste?
Web3

In the world of Web3 fashion, who defines taste?

By Maghan McDowell
Ralph Lauren’s former digital chief launches Web3 fashion platform
Startups

Ralph Lauren’s former digital chief launches Web3 fashion platform

By Maghan McDowell
Sidebars, limiteds and digital gowns: How fashion can win on Roblox
Web3

Sidebars, limiteds and digital gowns: How fashion can win on Roblox

By Madeleine Schulz
Burberry partners with Minecraft as it goes deeper into gaming
Web3

Burberry partners with Minecraft as it goes deeper into gaming

By Madeleine Schulz
Ralph Lauren partners with Fortnite to create first phygital fashion collectsion
Web3

Ralph Lauren partners with Fortnite to create first phygital fashion collectsion

By Madeleine Schulz
Gucci Vault opens metaverse world in The Sandbox with games and vintage fashion
Web3

Gucci Vault opens metaverse world in The Sandbox with games and vintage fashion

By Madeleine Schulz
Puma’s returning to the fashion arena — this time, with a Web3 layer
Web3

Puma’s returning to the fashion arena — this time, with a Web3 layer

By Maghan McDowell
Rimowa and Rtfkt unveil luxury phygital luggage collab
Technology

Rimowa and Rtfkt unveil luxury phygital luggage collab

By Laure Guilbault
L’Oréal and Meta launch metaverse startup accelerator
Technology

L’Oréal and Meta launch metaverse startup accelerator

By Laure Guilbault
Unboxing fashion’s now and next
Technology

Unboxing fashion’s now and next

By Replica Handbag Store Business in partnership with Google
Farfetch’s all-Web3 accelerator focuses on digital fashion, scale and “next-wave thinking”
Web3

Farfetch’s all-Web3 accelerator focuses on digital fashion, scale and “next-wave thinking”

By Madeleine Schulz
Gen Z wants digital fashion. How do different avatars stack up?
Web3

Gen Z wants digital fashion. How do different avatars stack up?

By Madeleine Schulz
The fashion exec's guide to Web3
Web3

The fashion exec's guide to Web3

By Maghan McDowell
Hugo Boss releases first NFTs under Gen Z brand as part of Web3 push
Web3

Hugo Boss releases first NFTs under Gen Z brand as part of Web3 push

By Madeleine Schulz
Try Your Best swaps Instagram for Web3 to connect brands and customers
Technology

Try Your Best swaps Instagram for Web3 to connect brands and customers

By Madeleine Schulz
Fashion’s next Web3 opportunity: Teaching customers about NFTs and crypto wallets
Web3

Fashion’s next Web3 opportunity: Teaching customers about NFTs and crypto wallets

By Maghan McDowell
Global Replica Handbag Store titles unveil oceanic metaverse world to showcase digital talent
Web3

Global Vogue titles unveil oceanic metaverse world to showcase digital talent

By Maghan McDowell
Gucci names Robert Triefus CEO of Gucci Vault and Metaverse Ventures
Companies

Gucci names Robert Triefus CEO of Gucci Vault and Metaverse Ventures

By Maliha Shoaib
Replica Handbag Store Ukraine enters the metaverse to support the country’s fashion talent
NEWS

Vogue Ukraine enters the metaverse to support the country’s fashion talent

By Kerry McDermott
Balmain launches Web3 hub at Paris Fashion Week
Web3

Balmain launches Web3 hub at Paris Fashion Week

By Madeleine Schulz
Fashion’s archives are on the blockchain and being made into NFTs
Web3

Fashion’s archives are on the blockchain and being made into NFTs

By Madeleine Schulz