The Bride Designed Her Own Hill House Dress for Her Wedding at a 16th-Century Villa Outside of Florence


The Bride Designed Her Own Hill House Dress for Her Wedding at a 16thCentury Villa Outside of Florence
Photo: Emilie White

In the end, it took nine months, and the result was, in Allie’s words, “the most beautiful, seamless weekend. Augusta’s judgment, creativity, and steady energy were such a gift,” she adds. “I couldn’t imagine doing this with anyone else.”

The weekend kicked off with a welcome party at La Gamella—the restaurant and its corresponding garden—at the hotel. Allie wore a Valentino halter neck dress and Fernando Jorge golden diamond earrings, borrowed from her older sister Perri, who also wore them on her wedding day.

On the following night, the rehearsal dinner was held around the pool and on the terrace at Collegio alla Querce. The night featured dinner tables draped in Hill House’s soon-to-be-released Ribbon Rose Ikat print, which is set to launch this month, as well as cocktail tables in an upcoming summer 2026 print, Sundial Stripe, recolored in a palette of greens, slate blue, and hints of pink especially for the occasion. To perfectly match back to the palette of the Hill House prints, Augusta Cole’s team created a plate collectsion in Puglia. For this event, Allie wore a Wiederhoeft corseted dress, putting a contemporary spin on classic La Dolce Vita style. She accessorized with diamond earrings gifted to her by her sister.

After two days of enjoying Collegio and exploring Florence, it was time to take the guests to a very special neighboring villa for the wedding ceremony on Saturday. Just five minutes from the hotel, the 15th-century Villa Palmieri has sprawling grounds and gardens.

Upon arrival, guests were greeted with glasses of Franciacorta and directed to the ceremony. Matt’s cousins served as ushers, lining the path to show guests the way to the top of what was once a beautifully positioned tennis court.

Allie wore a bespoke Hill House Bridal gown that was perfectly tailored to her taste. The dress was crafted from a structured silk cotton double satin sourced from a mill in Italy that has been around since 1870. The strapless gown features an inner silk corset with cups and metal boning, a fluted skirt, and a hand-draped foldover at the bodice. A cathedral-length pleated train extended from the back in silk cotton Mikado, and an Italian tulle veil completed the look. It also happened to be the first-ever Hill House custom bridal gown, made in New York City by the team behind all of the brand’s bespoke pieces. (Past custom dresses include the look founder Nell Diamond wore to the 2024 Met Gala, as well as a dress Olivia Rodrigo wore on SNL.)

The design process began in March 2025, and took around six months from start to finish. After creating an initial sketch, the pattern-maker began the draping process. The dress was fitted two times before making final touches the week before the wedding. “Going into the process, I knew I wanted something timeless and classic, with lots of drama,” Allie explains. “We started broad, but as soon as I saw the sketch of this dress, it was a done deal. It felt so me, yet still so true to Hill House—the femininity, attention to detail, and quality that makes our pieces feel special.”

On the morning of the wedding, Allie got ready in a Hill House nightgown, and once it was time for the ceremony to begin, she was relieved it wasn’t raining. “The week leading up to the ceremony had been marked by torrential downpours—we may or may not have commissioned multiple Etsy witches to help clear the skies!” she jokes. “By the time the ceremony began, the clouds had parted and the setting felt nothing short of charmed.”

The couple decided against a first look, so Allie was particularly excited to see Matt’s face when she walked down the aisle. “Although he wasn’t crying—how dare he!—his smile said it all,” she says. After the ceremony, guests filtered through another series of gardens to the back terrace of the villa featuring cocktail tables with an old-world Italian chintz from Hill House, aptly titled Red Diamond Rose, that debuted in the brand’s fall 2025 collectsion. The color palette of the print was completely reimagined exclusively for the setting in rich reds, ochre, and viridian green.

For the reception, Allie changed into a Dior look, ready to take in the last of the speeches. “It took months to find the perfect piece for the evening’s second act,” she says. She had finally found the one during a shopping trip uptown with her two childhood best friends, Allie Ocampo and Annie Rutter.

At sunset, Allie and Matt cut their meter-wide millefoglie cake, and guests were invited to enjoy a candlelit dinner within the walls of the courtyard. The table settings were designed to feel as if the piazza’s collectsion of pressed linens, painted porcelains, cut crystal, and family silver had spilled from the cupboards and spread across the tables—both elegant, and firmly of the place. “I wanted it to feel like an intimate dinner,” Allie says. “Siloh Floral worked masterfully with a deep magenta and raspberry color scheme.”

Right before the final course was served, the rain began. “Full credit to Augusta—I’ve never seen so many umbrellas appear so fast,” Allie laughs as she recalls the quick pivot. With the kitchen quickly shifting to passing around bowls of wild boar parmesan risotto for the third course, guests cheerfully took cover—and indulged in their final dish as they listened to the matron of honor’s toast, and clinked their espresso martinis before heading back to Collegio for the night ahead.

Back at Collegio, the band greeted guests, and Allie changed into a draped Dior look for the last of the speeches and the horah. La Festa from Elan Artists was positioned in the conservatory of Collegio to get the party going. “It was like dancing in an arboretum, but with the coziest lounges scattered around,” Allie remembers. For the final act, the school’s original theater was turned into a moody dance club, and Allie slipped into her last look—a Saint Laurent white blazer and razorback mini.

Now, a little over a month later, the bride has had a moment to take it all in. “I just feel so proud of everything I was able to create with Augusta and the Hill House team," she reflects. “It all came together in a way that felt effortless, but also so deeply personal. It’s something I’ll hold onto forever—and it’s so special to finally be able to share it all with the world.”